Catalog Search Results
1) When we met
Author
Series
Language
English
Formats
Description
"Angel Whittaker earned his scars the hard way, but the scars that can't be seen are the ones that haunt him the most. Since he moved to Fool's Gold, California, he's cobbled together a life for himself as a bodyguard trainer. If he's not exactly happy, at least his heart is safe. Working with pro-football superstars taught tough-talking PR woman Taryn Crawford one thing--she can go toe to toe with any man. But then dark, dangerous former Special...
3) Chances are
Author
Language
English
Formats
Description
Liz Jerome is an expert at public relations. Well, at least in business. When she is hired to do some damage control for a company owned by Donovan Grant, the dividing line between professional and personal suddenly disappears. Donovan catches her off guard with his subtle come-ons and his humorous teasing. But being his playmate isn't on Liz's agenda. She is determined to block his every move, to resist the sweet confusion he arouses in her. Donovan...
Author
Publisher
Kogan Page Limited
Pub. Date
2019.
Physical Desc
ix, 339 pages ; 22 cm
Language
English
Description
"Saying sorry is in crisis. On one hand there are anxious PR aficionados and social media teams dishing out apologies with alarming frequency. On the other there are people and organizations who have done truly terrible things issuing much-delayed statements of mild regret. We have become addicted to apologies but immune from saying sorry. In January 2018 there were 35 public apologies from high-profile organizations and individuals. That's more than...
Publisher
Kanopy Streaming
Pub. Date
2014.
Physical Desc
1 online resource (1 video file, approximately 22 min.) : digital, .flv file, sound
Language
English
Description
Learn how to merchandize your library's collection and increase circulation and customer satisfaction. Detailed, step-by-step instructions give you the skills you need to create vibrant displays that grab customers' attention. This comes with a manual of tips and instructions. 3 Stars ~ Designed to help achieve a professional, consistent public face for any library these well-produced titles offer solid ideas and tips for libraries to mount successful...
Publisher
Kanopy Streaming
Pub. Date
2014.
Physical Desc
1 online resource (1 video file, 20 min.) : digital, stereo., sound, color
Language
English
Description
Learn how to market your library's services to your community. From learning about your target audiences to crafting a mission statement, this program shows you how to create an effective marketing plan. In addition, you'll learn how to create a message for your library to make short-term and long-range planning a success.
Author
Language
English
Formats
Description
"How To Work A Room is the classic bestselling book on improving communication and socializing skills, and using them to create and leverage connections. This Silver Anniversary Edition is fully revised and updated to include the role of technology and social media in networking, as well as Susan RoAne's proven tips for using digital strategies to your advantage--practical hints for starting conversations and strengthening rapport with strangers....
Publisher
Kanopy Streaming
Pub. Date
2014.
Physical Desc
1 online resource (1 video file, 45 min.)
Language
English
Description
Exposing the invisible - but all-pervasive - public relations industry, Toxic Sludge Is Good for You helps viewers understand the tools PR professionals use to shape public opinion. Naomi Klein, acclaimed journalist and author of the best-selling book No Logo, examines the rise of international branding and the grassroots anti-corporate campaigns it has inspired. She asks viewers to consider the costs of globalization, including the disappearance...
Publisher
Kanopy Streaming
Pub. Date
2014.
Physical Desc
1 online resource (1 video file, approximately 38 min., 9 sec.) : digital, .flv file, sound
Language
English
Description
This exciting program shows how to provide outstanding customer service in person, on the phone, and online. Putting Customers First also shows how two libraries transformed themselves by following basic principles of customer service. The Columbus (OH) Metropolitan Library implemented a 48-hour turnaround time in its technical services department in order to provide better customer service and keep their library relevant to its customers. The West...
Author
Language
English
Formats
Description
The world's most widely used and seminal introduction to public relations-now fully revised and updated for the 21st century with online strategies that work. Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you're a small business owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, it's...
Author
Series
Language
English
Formats
Description
An unprecedented attack on U.S. soil shakes the country to the core and puts into motion a frightening plan, decades in the making, to transform America and demonize all those who stand in the way. Exposing the plan and revealing the conspirators behind it, PR executive Noah Gardner hatches his own plan to save both the woman he loves and the individual freedoms he once took for granted.
Author
Language
English
Description
Each and every organization needs to develop a good strategy for public affairs. Public affairs have received such kind of importance in today's world because no organization can survive in isolation. Every institution requires other institutions as well as the public that act as the customer, the decision-maker as well as the employees that can make or break the image of an organization. With the advent of technology, this task has become easier...
Author
Language
English
Description
At some point, whether you're ready or not, a reputational crisis will strike. It will threaten every aspect of your business and seep into parts of your personal life. It's not a question of if a crisis will hit but when. When it does, there's no time to stop and strategize.
What's your plan for survival?
Communication strategist Wesley Donehue has managed some of the biggest political and corporate scandals in recent decades. One of the first...
Author
Language
Français
Description
Quels sont les liens de dépendance entre les médias et les pouvoirs politiques et économiques? Quel est le rle politique des médias? En complet porte-à-faux avec le discours romantique du journaliste valeureux et prêt à défendre la vérité, on le retrouve ici plutt enserré dans un ensemble de contraintes organisationnelles, dont certaines, comme les logiques économiques de concentration et de marchandisation, lui apparaissent «naturelles»....
Author
Language
English
Description
The second edition of the Public RelationsWriters Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. In addition, the thoroughly expanded and updated second edition shows how to keep up with the best practices of the public relations...
Author
Language
Français
Description
Les relations publiques sont omniprésentes dans la société et contribuent à l'établissement de communications qui structurent l'espace public. Ces communications favorisent l'émergence d'une participation citoyenne et d'un engagement organisationnel qui orientent l'évolution des enjeux de société auxquels nous sommes confrontés quotidiennement. _x000D_
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Une mutation de la communication, de plus en plus interactive, permet aux citoyens...
Author
Language
Français
Description
Qu'il s'agisse de mousser les ventes d'un produit ou de présenter les avantages d'un service, la mise en place d'un plan de communication n'est pas une sinécure. Mais qu'en est-il de la mise sur pied de campagnes de communication visant l'adoption de gestes à portée sociale comme la prévention du VIH ou la démoustication?
Ce guide pratique, synthèse de diverses théories et de la longue expérience de l'auteur, présente les assises de la communication...
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